The median pay for professional photographers is over $40,000 per year. Plus, this career will grow by 5% in the next decade, meaning that high-quality photos will always be in demand. So if you have a knack for photography and have a nice camera, it’s not too late to get into this industry.
The first thing you should do is come up with a company name that stands out. That way, it won’t be difficult for business to grow, thanks to word of mouth.
Read on to see how to come up with photography business names that’ll resonate with clients.
Define Your Brand
Your brand identity is key when you’re thinking up unique photography business names. If they don’t line up, then potential clients will definitely see the disconnect. For example, if you want to be a classy and elegant photography company, but your business name is silly and goofy, people will think it’s strange.
This means you should think about what values you want your brand to communicate. These can be things like creativity, fun, or professionalism.
Next, consider your photographic style. Is it modern, vintage, artistic, or candid?
Lastly, determine your specialty. Some photographers may focus on weddings and portraits, while others concentrate on commercial and landscape images.
Once you get a general picture of your brand, it’ll be easier to come up with the company name and brand assets.
Come Up With Keywords
Now’s the time to sit down and let loose with brainstorming. Create a list of words related to photography, such as shutter, lens, flash, and frame.
You also want descriptors that’ll catch people’s attention. So include adjectives that describe your style or specialty, such as timeless, vivid, or elegant.
To wrap up the brainstorming session, expand on the above by thinking of metaphors or synonyms. For instance, you can use the words memory, capture, or essence.
Use Naming Techniques
You should have a decent list after your brainstorming session. The next step is to use naming techniques to see potential names for your photography business.
Obviously, the easiest way to come up with names is to combine the different words. For example, ‘ShutterBlend’ or ‘LensCraft’ are some options.
For something more catchy, try alliteration, which is using the same letter or sound at the beginning of each word. Doesn’t ‘Pixel Perfect’ just stick in your mind?
The same goes for rhyming, as the name will be much more memorable. Using a title like ‘Snap & Clap’ can be a wonderful move.
You can also use foreign words, as long as they’re relevant and easy to pronounce. This can elevate your brand’s appearance.
In general, you’ll want to keep the company name as short and sweet as possible. If this isn’t doable, at least order the words to create a snappy acronym, such as PEF for Professional Event Photography.
In addition, future-proof your name. Avoid ones that are too specific since if you decide to expand your services, the name won’t be relevant anymore.
Use a Photography Name Generator
AI can be a wonderful tool since it can think up tons of words and put them in all sorts of permutations within seconds. Cut down on using your brain power and use a photography name generator to see what excellent ideas are out there.
There are numerous free name generators on the internet, so all you have to do is search a term like “free photography name generator” and you’ll get many results.
Ideas for Photography Names
We know it’s tough to think up names, even after all the above advice. To get some ideas flowing, here are some ideas to consider:
- Shutter Bliss
- Golden Lens Photography
- Pixel Perfect Photos
- Lens Light Studios
- Frame by Frame Photography
- Capture Essence Photography
- Vivid Moments Photography
- Ethereal Lens Photography
- SnapSavvy
- Timeless Shots
- Light & Lens Photography
- Epic Exposure
- DreamFrame Studios
- Crystal Clear Photography
- Focus Fusion Photography
- Elegant Exposures
- FlashWorks Photography
- Brilliant Snapshots
- Pure Vision Photography
- Infinite Imagery
Check the Availability
Narrow down your list to a few favorites. You should get feedback from your social networks to see if you’ve got some winners.
There’s a good chance other photographers have taken those names, which is why you should have several backups available.
Check the availability by using Google first. Scour social media handles and domain names; create accounts and buy those up if you’re set on a particular name.
You’ll also want to do a trademark search. This will give you an idea of which word combinations to avoid.
As an extra step, you can use the name checker on our business registration page. You can look up both LLCs and corporations by typing the name into the box, and then clicking “check availability.”
If the name’s free, you can then give us your details and we can reach out to help you set up your photography company. Otherwise, go back and search your other potential names until you hit a winner.
Think Up Fantastic Photography Business Names
Becoming a professional photographer can be a lucrative and rewarding experience.
To kick it off, you’ll have to think of photography business names. Not only should the perfect one reflect your brand identity, but it should also clearly convey your services. Plus, it should be unforgettable, so potential clients know who to call.
This may all sound like a tall order, but if you follow the steps outlined in this article, you’ll be on the right track. You’ll be able to start wowing customers with both your outstanding name and images.
Sign up with Business Anywhere now to get started with business formation services. We’ll take care of the paperwork so you don’t have to.
