Business
How to Trademark a Logo (Not Just a Name)
Step-by-step U.S. guide to filing and defending a logo trademark: searches, specimens, TEAS filing, fees, timelines, and maintenance.
July 18, 2026
Step-by-step U.S. guide to filing and defending a logo trademark: searches, specimens, TEAS filing, fees, timelines, and maintenance.
Founder’s step-by-step checklist to define purpose, audience, messaging, name, and visual identity for a consistent brand system.
Practical logo and branding advice for wedding pros: pick a niche, build a scalable logo set, test at 150px, and match colors/fonts.
Name your startup with a repeatable process: define brand, pick a naming path, generate 50–100 names, then score and verify availability.
A 90-day content plan for service businesses: define buyers, pick 2–4 channels, build core pages, publish weekly, and track booked calls.
Use a business account, EIN, business card, fixed owner pay, and monthly bookkeeping to protect liability, simplify taxes, and track cash flow.
